AMC - The Street of Immortality San Diego Comic-Con

Experiential agency 3CS, worked with AMC at Comic-Con to turn the Hilton Gaslamp terrace into “The Street of Immortality” to promote Anne Rice’s Immortal Universe. Fans were transported back to the 1920’s jazz era New Orleans with secrets to discover and a hidden speakeasy. Detailed photo and video renderings of each activation were required including re-creating the entire hotel's terrace area to exact scale.